In Texas' deregulated energy market, customers must pick their own electricity provider, all of which offer different rates per hour of power usage. You can shop for other power plans on the state-run website,  www.powertochoose.org, or try an alternative website, like www.texaspowerguide.com to help find the cheapest plan. Keep in mind that many retail electricity contracts carry penalties for early termination.


With over 2.3 million residents, Houston is the largest city in Texas and the fourth most populated in the United States. Encompassing over six hundred square miles, Houston stands as the fifth most popular metropolitan area in the country and gets its name from the commander who won Texas’ independence from Mexico in 1836. The city lies in the southeastern portion of the state within a deregulated Electricity market and as such, allows residents to select an energy provider from the various service companies that serve the state.
Texas deregulated most of the state's electricity markets in 2002, a move aimed at lowering electricity costs by letting consumers choose their own electric power providers and their own plans. Some parts of Texas continued to be regulated, including those whose power is proved by municipally-owned utilities, electric cooperatives and investor-owned utilities that operate outside the state's primary power grid.
Power generation projects, which have to sell their power to these bankrupt utilities, require creative financing structures to get around these problems. In a bid to reduce their risk when financing these projects, bankers employ financial tools like put call options agreement or World Bank partial risk guarantees. The problem is these tools add complexity and cost which end up being passed on to the end-user or worsen the financial state of the power utility.
Short-term prices are impacted the most by weather. Demand due to heating in the winter and cooling in the summer are the main drivers for seasonal price spikes.[121] In 2017, the United States is scheduled to add 13 GW of natural-gas fired generation to its capacity. Additional natural-gas fired capacity is driving down the price of electricity, and increasing demand.
Anyone on a standard rate tariff is at risk of seeing rising energy bills – so one of the best ways to protect from energy price increases is to switch to a fixed rate tariff. This means that for the duration of the deal, the cost of your energy and gas will be fixed. You may be able to switch to a cheaper fixed price tariff at any point, or you may have to pay a fee if you switch before the end of the deal – so check your paperwork.

We have taken the legwork out of shopping for plans by providing the most straight-forward electricity shopping experience anywhere. We show you the best deals from the most respected, reputable providers in Houston. Our providers offer great electricity rates and provide a consistently high level of customer satisfaction. Our customers regularly report huge savings on their electric bills.


You may have noticed a lot of electric companies offering a ton of plans and services. But not all light companies in Texas are created equal. So which one is right for you? At Amigo Energy, we want you to trust that you’re getting a custom energy plan at a good price—not just a quick fix that’ll cost you more down the road. In fact, JD Power gave us four out of five stars for pricing, beating out a ton of other large retail electricity providers.4
Texas currently produces and consumes more electricity than any other state in the country. This energy consumption is due to its size, but the ample land makes it a major producer of wind power – a renewable, or green, energy source. The environmentally friendly energy created by wind power is available to many Texas residents to supply the electricity in their home or business.
Electric rates for companies vary greatly by industry and function. Although homes come in all shapes and sizes, businesses have larger variations with diverse needs – from industrial buildings to mom-and-pop businesses. In July, for example, the average business in Oregon paid 9.41 cents per kWh. With this number, we can deduce that on average companies in the state paid about $591 that month for electricity.    
But competition didn't necessarily end up cutting prices, according to the report. One contributing factor is confusion among customers as they try to choose among scores of retail electricity providers and the overwhelming variation of plans, leading many to just stick with familiar companies rather than look for better deals, according to the Texas Coalition for Affordable Power .
If you’re looking for cheap electricity in Houston, TX, you’ve come to the right place. We compiled the best electricity plans in Houston from the top providers, ensuring that each electricity company we select meets our high standards for business stability, eco-friendliness, and transparent pricing. You can rest easy knowing you’re choosing the best from the best.
Residential and business consumers in deregulated energy markets have the power to choose their energy supplier. The power to choose gives consumers the opportunity to compare suppliers and find energy plans that satisfy their usage needs and budget requirements. Whether in a deregulated city in Texas, New York, Ohio or another state, you can shop for electricity or natural gas and find the best plan for you!
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