Electricity cannot be stored as easily as gas, it is produced at the exact moment of demand. All of the factors of supply and demand will therefore have an immediate impact on the price of electricity on the spot market. In addition to production costs, electricity prices are set by supply and demand.[120] However, some fundamental drivers are the most likely to be considered.

After Senate Bill 7 went into effect in January 2002, nearly 6 million power customers became eligible to choose their energy supplier. That number has grown through the years. By deregulating the state’s energy market, the Texas Senate gave constituents the power to choose. The process of energy deregulation in Texas dismantled the utilities’ monopoly over the electric market and encouraged customers to explore their energy options.
*Save Over £390 - Over 10% of the estimated quotations raised by users of the Simply Switch Website to switch their gas and electricity suppliers between 01/02/2015 - 01/06/2015 produced a predicted annual saving of £390 or more. Current combined spend for gas and electricity of between £84 and £6869. Savings may have included Direct Debit and online discounts. Energy prices vary by usage and postcode.
It is unlikely that you’ll see any change at all. You will be receiving the same electricity as you always have been, just from a different company. The only difference you definitely will see will be smaller charges for your electricity. By using our price comparison service you’ll be able to cut costs to your energy tariffs and save more money on electricity and gas.
Even though customers in deregulated Texas markets routinely pay more for electricity, there is a bright spot. The gap between the average price paid for electricity between deregulated and regulated market has shrunk to 8.8 percent. In 2006, customers in deregulated cities were paying nearly 47 percent more for electricity than their counterparts in regulated cities.
Should you choose a short-term, long-term, month-to-month, or prepaid plan? The short answer: it depends on your specific needs. How long do you anticipate living at your location? Are you deciding in the peak season (summer in Houston) or off season? All electricity providers in Houston offer a broad selection of plans for different contract lengths. Many also offer month-to-month and prepaid electricity plans. The bottom line is that everyone’s needs are different and all contract term lengths offer advantages and disadvantages.
The UK has been a net importer of energy for over a decade, and as their generation capacity and reserves decrease the level of importing is reaching an all-time high.[127] Their fuel price's dependence on international markets has a huge effect on the cost of electricity, especially if the exchange rate falls. Being energy dependent makes their electricity prices vulnerable to world events, as well.
Anyone on a standard rate tariff is at risk of seeing rising energy bills – so one of the best ways to protect from energy price increases is to switch to a fixed rate tariff. This means that for the duration of the deal, the cost of your energy and gas will be fixed. You may be able to switch to a cheaper fixed price tariff at any point, or you may have to pay a fee if you switch before the end of the deal – so check your paperwork.
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Electric rates for companies vary greatly by industry and function. Although homes come in all shapes and sizes, businesses have larger variations with diverse needs – from industrial buildings to mom-and-pop businesses. In July, for example, the average business in Oregon paid 9.41 cents per kWh. With this number, we can deduce that on average companies in the state paid about $591 that month for electricity.    
Fixed-rate, long-term (contract) plans provide stability in electricity rates. If market energy costs suddenly trend upward where you live, you can rest assured that you won’t have to pay more out of pocket. However, if you want to switch to a different, lower-cost plan before the end of the contract term, you’ll likely have to pay a cancellation or early termination fee.
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