Aside from times of natural disasters and large-scale accidents, electricity prices tend to be steadily dictated by electricity demand. Typically, the price of electricity rises when demand rises. In turn, the lower demand is, the cheaper electricity rates become. This pattern is due to the fact that increased demand requires increased energy production. When extra energy is demanded, utilities are forced to use alternative sources of energy production that may cost more to operate. For example, when electricity demand reaches a high point in Texas, coal plants are used alongside the typical natural gas plants. These coal plants are costlier and less effective than natural gas plants, but are necessary to meet high electricity demand levels.[1]

On the one hand, long-term, fixed-rate (contract) plans offer stability in pricing. If energy supply costs suddenly go up in your area, you won’t be left paying more than what you bargained for.  You’ll have peace-of-mind.  If you want to switch out of your contract before it ends with a lower cost plan, you’ll likely face a cancellation fee (early termination fee).


Excessive Total Harmonic Distortions (THD) and not unity Power Factor (PF) is costly at every level of the electricity market. Cost of PF and THD impact is difficult to estimate, but both can potentially cause heat, vibrations, malfunctioning and even meltdowns. Power factor is the ratio of real to apparent power in a power system. Drawing more current results in a lower power factor. Larger currents require costlier infrastructure to minimize power loss, so consumers with low power factors get charged a higher electricity rate by their utility.[130] True power factor is made of displacement power factor and THD. Power quality is typically monitored at the transmission level. A spectrum of compensation devices[131] mitigate bad outcomes, but improvements can be achieved only with real-time correction devices (old style switching type,[132] modern low-speed DSP driven[133] and near real-time[134]). Most modern devices reduce problems, while maintaining return on investment and significant reduction of ground currents. Power quality problems can cause erroneous responses from many kinds of analog and digital equipment, where the response could be unpredictable.
Wind and solar power are non-dispatchable. Such power is normally sold before any other bids, at a pre-determined rate for each supplier. Any excess is sold to another grid operator, or stored, using pumped-storage hydroelectricity, or in the worst case, curtailed.[116] Curtailment could potentially significantly impact solar power’s economic and environmental benefits at greater PV penetration levels.[117] Allocation is done by bidding.[118]
There was a time when electricity was electricity.  Like so many other places around America, in Houston, electricity didn’t mean “cheap electricity”.  But you moved into your home and you called the utility and they turned on the power and the bill came in and you paid it every month.  Oh, sure, you might grumble at the amount but then you’d go around and yell at the kids for leaving the lights on and the TV blaring with nobody in the room or maybe you’d look into buying more energy-efficient appliances.  When it came down to it, the Bill was the Bill.  Either you paid the bill or you ate dry packet meals, had cold showers, and watched TV by peering through the neighbor’s window after dark (preferably once they’d turned the TV on).  What’s that?  You want cheap electricity?  Sure thing:  call 1-800-WHO-CARES any time during regular business hours of 2:17am to 3:04am Sundays only.
You may have noticed a lot of electric companies offering a ton of plans and services. But not all light companies in Texas are created equal. So which one is right for you? At Amigo Energy, we want you to trust that you’re getting a custom energy plan at a good price—not just a quick fix that’ll cost you more down the road. In fact, JD Power gave us four out of five stars for pricing, beating out a ton of other large retail electricity providers.4
Canadian electricity is cheap at 10 US cents per kilowatt hour, which is reflected in their high average electricity usage. US electricity prices at 0.12 $/kWh are also quite cheap internationally. In India and China they are very cheap. The UK is in the middle at 20 cents. It’s relatively expensive globally but not too bad for Europe, where most countries pay a high share of tax on their power.

Even though customers in deregulated cities routinely pay more for electricity, there is a bright spot. The gap between the average price paid for electricity between deregulated cities like Houston and regulated cities like San Antonio have dwindled to the narrowest point ever to 8.8 percent. Back in 2006, customers in deregulated cities were paying nearly 47 percent more for electricity than their counterparts in regulated cities.

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Are you a journalist or researcher writing about this topic who needs to know more about historical rates? Send us details about what you need and we'll get back to you with an answer and a relevant quote from one of our rate experts. You should also check out the Choose Energy Data Center for more statistics and analysis centering on energy in the U.S.
Electricity pricing (sometimes referred to as electricity tariff or the price of electricity) varies widely from country to country and may vary significantly from locality to locality within a particular country. Many factors go into determining an electricity tariff, such as the price of power generation, government subsidies, local weather patterns, transmission and distribution infrastructure, and industry regulation. “Electricity prices generally reflect the cost to build, finance, maintain, and operate power plants and the electricity grid.”[1] Some utilities are for-profit, and their prices will also include a financial return for shareholders and owners. Electricity tariffs vary by type of customer, typically by residential, commercial, and industrial connections. Electricity price forecasting is the method by which a generator, utility company, or large industrial consumer can predict the wholesale prices of electricity with reasonable accuracy. The cost to supply electricity varies minute by minute.[1]
Fixed-rate plans: Fixed-rate plans give customers more stability for their monthly energy bills because the rate a customer signs up with is the rate he or she pays for the length of the plan’s contract. Most fluctuation comes with usage, though transmission and delivery charges and local fees also can change.. Because a fixed-rate plan sometimes spans two-three years, these plans often require a customer credit check and can include early cancellation fees. Fixed-rate plans, because of the continuing market volatility, probably are the best choice for many consumers.
Should you choose a short-term, long-term, month-to-month, or prepaid plan? The short answer: it depends on your specific needs. How long do you anticipate living at your location? Are you deciding in the peak season (summer in Houston) or off season? All electricity providers in Houston offer a broad selection of plans for different contract lengths. Many also offer month-to-month and prepaid electricity plans. The bottom line is that everyone’s needs are different and all contract term lengths offer advantages and disadvantages.
The inclusion of renewable energy distributed generation and AMI in the modern electricity grid has introduced many alternative rate structures. Simple (or fixed) rate, tiered (or step) rate, TOU, demand rates, tiered within TOU, seasonal, and weekend/holiday rates are among the few residential rate structures offered by modern utilities. The simple rate charges a specific dollar per kilowatt ($/kWh) consumed. The tiered rate is one of the more common residential rate programs, and it charges a higher rate as customer usage increases. TOU and demand rates are structured to help maintain/control a utility’s peak demand. The concept at its core is to discourage customers from contributing to peak-load times by charging them more money to use power at that time.

Customers can find deals in competitive electricity markets if they take the time and effort to look at web sites such as powertochoose.org, the official comparison shopping site of the Public Utility Commission. The study cited a PUC survey of retail electricity offerings in Houston that showed nine deals in March that were lower than the regulated price of electricity in San Antonio.
Once you sign up for your new energy plan, your local utility will be notified of the change and begin your service from the alternative supplier at the beginning of your next billing cycle. Upon starting your energy supply service, your utility company will include this charge on your energy bill and continue to charge for the delivery service portion of your bill. Why? Because although your supplier may offer you a competitive rate for electricity supply, your utility is still in charge of the infrastructure that delivers energy to your home – such as power lines and energy meters.

Even though customers in deregulated cities routinely pay more for electricity, there is a bright spot. The gap between the average price paid for electricity between deregulated cities like Houston and regulated cities like San Antonio have dwindled to the narrowest point ever to 8.8 percent. Back in 2006, customers in deregulated cities were paying nearly 47 percent more for electricity than their counterparts in regulated cities.


You betcha! Most Texas electricity suppliers offer plans that include a percentage of energy sourced from renewable resources, such as hydro power, wind power and solar power. Some are totally sourced that way. These plans are a great way for Texas energy customers to help the environment without breaking the bank. In addition to green energy plans, many Texas suppliers give customers the option to purchase renewable energy certificates, or RECs, that further offset customers’ carbon emissions. The purchase of RECs also helps fund research and usage of renewable energy sources, so that Texas can stay at the forefront of eco-friendly power technology.
CenterPoint Intelligent Energy Solutions LLC, IES, which manages TrueCost, is not the same legal entity as CenterPoint Energy Resources Corp. (CERC) or CenterPoint Energy Houston Electric, LLC (CEHE), nor is IES regulated by the Railroad Commission of Texas or the Public Utility Commission of Texas. You do not have to buy products or services from IES in order to continue to receive quality regulated services from CERC or CEHE.
During your search, it’s important to keep in mind that your timing may be the most important contributor to actually finding the lowest electricity rates. So when is the best time to find cheap electricity rates? With the market rates for electricity fluctuating on a daily basis, we know that pinpointing the best time to switch may seem difficult. Here at Think Energy, we want to provide you with information to determine the best time for you to score the lowest energy rates.
After Senate Bill 7 went into effect in January 2002, nearly 6 million power customers became eligible to choose their energy supplier. That number has grown through the years. By deregulating the state’s energy market, the Texas Senate gave constituents the power to choose. The process of energy deregulation in Texas dismantled the utilities’ monopoly over the electric market and encouraged customers to explore their energy options.
Texas currently produces and consumes more electricity than any other state in the country. This energy consumption is due to its size, but the ample land makes it a major producer of wind power – a renewable, or green, energy source. The environmentally friendly energy created by wind power is available to many Texas residents to supply the electricity in their home or business.

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There are a variety of different types of gas and electricity plan that are currently out there for prospective customers to consider. Some plans offer fixed rate deals , these allow you to be sheltered from price rises over an agreed period of time. Other plans allow you to manage your entire account online, making it easier and more efficient for you to handle your energy supply.

If you’re looking for cheap electricity in Houston, TX, you’ve come to the right place. We compiled the best electricity plans in Houston from the top providers, ensuring that each electricity company we select meets our high standards for business stability, eco-friendliness, and transparent pricing. You can rest easy knowing you’re choosing the best from the best.
Keeping on top:  With deregulation, a whole host of electric resellers jumped into the market because there’s a whole lot of electricity to sell:  if Texas were a country, it’d be the 11th largest electricity consumer in the world!  Just by itself, it uses as much electricity as Spain or Great Britain!  That means there’s a whole lot of information you have to find, absorb, and process to make sure you’re getting the best rate for your needs.
Since 2002, Amigo Energy has been one of the best electric companies in Texas. Not only that, but more recently we’ve received far fewer Public Utilities Commission of Texas (PUC) complaints than most other large residential electricity providers across the state.2 In fact, our customer service gets even better over the phone because our call-in customers have yet to file a PUC complaint this year.3 This ain’t our first rodeo—with over 15 years of experience and a track record of reliable service, you can trust Amigo Energy as your retail electricity provider.
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